iiTutors is a unique and comprehensive online educational programme that focuses in Mathematics. The objective is to create mascots that not only align with their updated design, but also attracts and encourages children from 4-12 to learn with these characters.

A redesign of iiTutor’s mascots by using bright vibrant colours and energetic, welcoming styles. Basic shapes, such as circles and squares, are the primary character design shapes as children are very familiar with these forms from a young age and has a clear association to mathematics. Their colours are based on the colours of different skill levels: Pink is K3, Blue is P1-2, Orange is P3-4, Green P5-6.